IMROSKA Couture
Project title: IMROSKA Brand Identity
Year: 2024
Client/project country: Global

IMROSKA is the creative expression of Roxana Ostroveanu, alias SKA, merging luxury fashion with spiritual depth. Drawing inspiration from the world around us and the unseen forces that guide human experience, IMROSKA blends the tangible with the intangible, crafting couture that transcends mere aesthetics.

Solution
The logo, a Merkabah with lotus leaves, represents the brand’s fusion of the material and spiritual realms. The Merkabah symbolizes light and spiritual awakening, while the lotus flower signifies purity and resilience. Together, they embody IMROSKA’s vision of aligning body, mind, and spirit through fashion.

Manifesto
IMROSKA is more than couture; it’s a journey of self-expression and spiritual connection. Each handmade piece reflects meticulous craftsmanship, using luxury fabrics from renowned French and Italian ateliers. The brand’s symbol, rooted in sacred geometry, mirrors its mission: to create timeless beauty that speaks to both the heart and soul.
This is IMROSKA—where fashion becomes a legacy of elegance and meaning.

Photo: Horia Stan
Retouch: Suzana Plesca




Thank you!
© Cezara Negoescu, 2024. 
All Rights Reserved


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